Employer Branding Training
Authentically Living and Strengthening the Employer Brand
Employer Branding Analysis
Employer Branding Strategy
Employer Branding Training
Employer Branding Roll-out
Why is Employer Branding Training Valuable?
Your employer brand is more than just a promise – it is what your employees embody every day. But how can the brand be consistently conveyed in every interaction? Often, a gap arises between what the brand represents and how it is actually communicated and perceived by employees.
Our Employer Branding Communication Training bridges this gap, embedding your brand in the minds and hearts of your employees. This ensures that your employer brand becomes tangible and authentically lived in everyday work life.
Your Benefit
An effective Employer Branding Training equips your HR team to convey your Employer Value Proposition compellingly. The goal is to communicate the employer brand with enthusiasm during key Moments of Truth along the Employee Journey with (potential) employees. This approach sustainably strengthens the competitiveness of your employer brand, enhances internal communication, and builds trust in your brand.
What we offer
Our Employer Branding Training strengthens your employer brand for the long term. The training includes:
Conveying the EVP and Core Messages
Your employees will learn how to communicate the Employer Value Proposition and its key messages clearly and effectively.
Development of Communication Strategies
We provide methods to create inspiring experiences in interactions with (potential) employees – all based on the promise of your employer brand.
Practical Exercises
The training includes hands-on exercises designed to help your employees apply the learned methods directly in their daily work. These formats range from World Café and Business Theatre to Train-the-Trainer approaches. A final reflection session and a consolidated guide ensure the long-term integration of the conveyed content into everyday operations.
Why you should work with us
Contact me!
Jürgen Messmer
SENIOR PROJECT MANAGER
